Reports indicate that the Gervonta Davis-Ryan Garcia superfight that took place last Saturday brought in more than a million pay per view buys. This is a significant number for any pay per view, and particularly impressive for boxing, which has not been able to achieve such figures in recent times. This fight once again proves that boxing is not dead, but rather, it requires the right kind of matchups to get the right kind of attention. When two hot fighters, in their prime, are pitted against each other, people tune in, even those who are not necessarily boxing fans.
Good Fighters, Big Matchups
Boxing has become too confusing with its myriad of titles, rankings, and mandatory fights. People want to see big matchups between good fighters. The Davis-Garcia fight was not for a world title, but it did not need to be. It was a scheduled 12-round battle between two young, undefeated, popular, and hard-hitting fighters. Both were in their prime, and they dared to be great. Davis knocked Garcia out with a pitch-perfect body blow, and he is now being regarded as the new face of boxing and one of the best pound for pound fighters in the world.
The best way to produce a highly lucrative star is to put a fighter in high-profile bouts with serious competition. Davis’ team did just that, and they are now reaping the rewards. The fighters themselves also deserve credit for making this happen. Garcia and Davis forced their teams to work together, an oddity in contemporary boxing. They worked hard training and promoting the fight, and they put on a decent show. Even though Garcia came up short, he had his moments and never let the battle grow tiresome. Both men deserve credit for turning their enormous bout into an undisputable success.
Leave a Reply